PRAM

PRAM Announces Seminar Series

The Mississippi Beach chapter of the Public Relations Association of Mississippi (PRAM) is presenting a special series of seminars this year to expand professional development opportunities for PR students and communications professionals in south Mississippi.

PRAM’s Lunch ‘n Learn series addresses a variety of issues being faced by public relations practitioners, including branding, social media, and evaluation of communications efforts. The sessions use presentations recorded at an international conference on public relations last year. 

Tulane University’s School of Continuing Studies is co-sponsoring the series, and all sessions will take place at its Biloxi campus located in Edgewater Mall.  Each seminar will be held from 11:30 a.m. to 1:30 p.m. on a Friday.  The seminars are provided free of charge to PRAM members and Tulane students. The fee for non-members is $5.00. Participants are welcome to bring a lunch to the seminar. 

The next seminar, “The Importance of Protecting Your Brand,” will be held Friday, March 28.  Presenter Teresa Rivera, APR, from the U.S. Department of the Interior, will provide practical tips that can be put to use immediately to protect one’s brand.

The series began Feb. 22, with a session on “Connecting with Nexters.”

Future sessions will be held:

• May 2 — New Media, New Metrics: How to Survive in the New Consumer-Driven Media World
• June 27 - Building Leadership Style
• August 15 — From Surviving to Thriving: Restoring Your Brand and Reputation in a Media-Centric World
• September 19 — ROI and Proof-of-Performance Metrics That Demonstrate Success
• November 21 — Social and Cause Marketing: Creating Value, Building Relationships

Nearly 100 area public relations professionals are members of the Mississippi Beach chapter of PRAM.  The group offers numerous networking and professional development opportunities.  Its next monthly chapter meeting will be at noon on Monday, April 7, at the Great Southern Club in downtown Gulfport. 

Tulane University’s School of Continuing Studies offers bachelor’s degrees, associate’s degrees, pre-and post-baccalaureate certificates, and the master of liberal arts degree. For information, visit the school’s Web site at http://www.scs.tulane.edu/ or call 228-388-5769.

For more information on PRAM, visit the chapter Web site at prambeach.org or call 2008 president Kristie Aylett, APR at 228-826-5650.

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pramimpressionsmarch08.pdf

The PRAM Mississippi Beach chapter honors the achievements of its members with the Rex Kelly Professional Achievement Award.
The recipient of the annual award becomes a candidate for the state-level Professional Achievement Award given by the Public Relations Association of Mississippi at its annual conference.
The award is named in honor of the chapter’s first president Rex Kelly, director of corporate communications for Mississippi Power, who received the first award in 2001.

Latest Recipient

Kurt Brautigam, APR, is the distinguished lecturer in public relations and associate director of the University of Southern Mississippi School of Mass Communication and Journalism, Brautigam, who earned bachelor’s and master’s degrees in communications at Southern Miss, also is principal of KRB Communications, a public relations consulting business. He previously served as manager of external communication for Mississippi Power and has overseen public, media and community relations activities for several other companies and civic organizations in south Mississippi.

Past Recipients

pramimpressionsfeb08.pdf

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